Raise Capital with Clear Financial Models

Three Questions You Must Answer Before Raising

When planning to raise capital there are three questions you have to answer:

• Are your revenue growth ambitions good enough for the investors?
• How much should you raise to avoid losing too much equity?
• How can you ensure there's enough capital to reach the next milestones?

How We Build Your Financial Model

As your Fractional CFO I can help you to build a clear financial model that helps you answer these questions. The way it works is the following:

• Analyse the historical financial data to understand how was the performance in the past. This also helps to understand a company's business model.
• Talk with the founder and understand their ambitions and revenue expectations. When you do a financial model you always build three scenarios: worst, base & best.
• Work with the team leaders on a 12-month budget, especially understanding their hiring needs based on the founder's revenue growth expectations.
• Find the right investors based on the company's financial performance and growth ambitions. For example, a VC will have much higher expectations than an angel investor, so it's important to target the right ones.
• Build with the founder the financial model, which means a three to five years forecast that shows the company's revenue, spending, profit, margins, financial and non-financial metrics, etc. There are a lot of areas here that need to be scrutinised. For example, your gross profit margins should improve over time, your growth should be fuelled by enough marketing investments, etc.

Due Diligence Support

Once your investors agrees to give you capital the next stage is the due diligence. As your fractional CFO I will be assisting you with that as well. The due diligence process is basically investors asking finance questions, requesting the financial statements, scrutinising your revenue, expenses, forecasts, etc.

Financial Model Preparation for Investors

Investors expect a financial model that tells a credible story backed by real numbers. We build three-statement models grounded in your actual MRR, churn, and CAC data - not hockey-stick assumptions. Every line item is linked to an operational driver you can explain in a pitch meeting, so when investors challenge a number, you have the answer ready.

Due Diligence Checklist and Preparation

Due diligence is where deals stall or fall apart. We prepare a virtual data room covering financials, contracts, cap table, revenue recognition, and tax compliance - well before investors ask. Our due diligence checklist is built from real deal experience so nothing is missed. For a comprehensive overview of what investors will examine, see our SaaS due diligence checklist. Revenue recognition errors are one of the most common issues uncovered during diligence — see why most SaaS P&Ls get revenue recognition wrong. The goal is to make the process fast and frictionless, signalling to investors that your business is well-run.

Angel Rounds, VC Funding & Venture Debt

Not every raise is the same. An angel round needs a different model and narrative than a Series A, and venture debt comes with its own requirements entirely. We have hands-on experience across all three:

• Angel & pre-seed rounds — Simpler models focused on market size, early traction, and credible use-of-funds. We help you tell a data-backed story even with limited history.
• Seed to Series A — Full three-statement models with unit economics, cohort analysis, and scenario planning. Investors at this stage interrogate every assumption.
• Venture debt & revenue-based financing — Lenders care about different metrics than equity investors. We prepare covenant models, debt service coverage ratios, and compliance reporting so you meet your obligations and protect your equity.

Covenant Reporting & Debt Compliance

If you have taken venture debt or revenue-based financing, your lender likely requires regular covenant reporting. Miss a reporting deadline or breach a covenant and you risk acceleration clauses, higher interest, or losing access to undrawn facilities. We set up automated covenant tracking, prepare quarterly compliance reports, and flag potential breaches before they happen - so you stay in control of the relationship with your lender.

How Much Should Your SaaS Startup Raise?

Raising too little leaves you scrambling for a bridge round; raising too much dilutes you unnecessarily. We model your funding need from the bottom up: what milestones must you hit before the next round, what does that cost month by month, and what buffer do you need for things that go wrong? The output is a defensible funding ask tied to a clear use-of-funds plan that investors respect.